BBNaija: Mercy Emerges as the 'WINNER' Of The Pepper Dem Edition Show

The Big Brother Naija Pepper Dem Edition Show has come to an end. The three months competition, in which a total of 26 individuals dwelled in the house.

Mercy Eke popularly known as Mercy de Lamborghini emerged the winner of the 2019 ‘Pepper Dem’ edition of the reality TV show, she becomes the first female to emerged the winner of the Big Brother Show. 

This year’s edition was filled with different shades of drama, fun and controversies

Mercy, the Imo State University Graduate was no doubt was one of the most talked about housemate on the show. She was also the last woman standing among the BBNaija Pepper Dem housemates.

Few things that encouraged Mercy win:

1. Fierce women support

Being the last woman standing was leverage for Mercy as this came to the fore during the voting. The female folks took it as an opportunity to rally round one of their own and give her a sisterly support. We all know that when women are passionate about a cause, they give their best shot. 

2. Celebrity influence

Have you ever noticed how you seem to be more interested in a commercial advertisement with a celebrity you admire? 

Why are you bothered about Jaruma’s favourite housemate? Or Rita Dominic’s favourite’s housemate? It is because celebrities have a huge influence on pop culture.

3. Controversy

Humans are drawn to controversy and Mercy served loads of it on the show. In the Nigerian parlance she ‘Pepper Dem’.

From being issued several strikes to stating that she once dated a footballer , not forgetting when she revealed that she went to the BBNaija house with a vibrator, Mercy sure got her fans attention with her ‘drama’.

The more drama she elicited, the more attention she got. Perhaps, this must have been one of her winning formulas. People gravitate towards controversies. This must have contributed to her win.

However, the host for this season Big Brother Naija, Season 4, Ebuka announced that The Pepper Dem season for Set a ground breaking record of 240 Millions votes.

This is to say that Pepper Dem season raked in 7.2 Billion Naira from votes alone going by the cost of 30 Naira per Vote.

Announcing the results on Sunday, the host Ebuka Obi-Uchendu said that the season got over 240 million votes, out of which over 50 million votes were cast in the final week of the season.

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It costs N30 to cast a vote on the BBNaija Reality TV Show.

Announcing the winner of the show, the host also disclosed that a record-breaking over 50 million votes amounting to N1.5 billion were garnered in the last week of the show.

The N7.2 billion figure spent on votes is higher than the allocation received by three Nigerian states for the month of January.